Rafał Kochański
Author:

Rafał Kochański

Head of eStoreContent

Rafal is responsible for the expansion of the eStoreContent platform, making it the leading solution for product content management. Rafal spent the previous 10 years building leading brands, driving sales of key customer groups and maximizing sales effectiveness at top FMCG, retail and e-commerce companies.

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eStoreMedia expands cooperation with the Nestlé Group!

eStoreMedia, a company specialising in managing and creating multimedia product content for e-commerce, develops cooperation with the Nestlé Group. After a successful rich content implementation for Purina brand in web-based sale services, also Nespresso decided to entrust eStoreMedia with the services in this area.

‘We’ve been searching for a reliable partner who would strengthen the online presence of Nespresso brand on Ceneo website. Our goal is to increase sales of coffee machines in the Internet and , hence, reinforce our market position. eStoremedia has already proven their worth by achieving excellent results during working for Purina brand. We are counting on equally profitable cooperation.’ –comments Nespresso’s Marketing Department.

Owing to actions taken by eStoreMedia, the quality of e-commerce product cards of Purina brand has improved significantly. On some websites their products achieved Google’s top search positions.

Rafał Kochański, Executive Director of the eStoreContent.com service at eStoreMedia, comments the launch of cooperation between Nespresso and eStoreMedia: ‘We appreciate the confidence that another entity of the Nestlé Group granted us with. When working with content, not only do we search for solutions improving brands’ visibility on-line but also we help e-shoppers finding our clients’ products and add them to the cart. We strongly believe working with Nespresso shall bring as good results as in the case of Purina brand. The first effects of our actions may already be seen on Ceneo’.

eStoreMedia supports marketers with the presentation of their products for e-commerce. Apart from the brand’s online visibility audit in e-stores and third-party media, the company provides the eStoreContent service, which helps manufacturers and e-stores to gain appealing and reliable product presentation online. Until now, eStoreMedia  provided services for brands such as Microsoft, P&G, Nike or Nestlé.

Rafał Kochański
Author:

Rafał Kochański

Head of eStoreContent

Rafal is responsible for the expansion of the eStoreContent platform, making it the leading solution for product content management. Rafal spent the previous 10 years building leading brands, driving sales of key customer groups and maximizing sales effectiveness at top FMCG, retail and e-commerce companies.

DO YOU WANT
TO JOIN US?
estore-check Complete platform for content process management

  • Streamlined workflow
  • Syndication with full support
  • Audit of content